There are many factors that affect our nutrition and appetite. One of these is undoubtedly colors and their effects on our appetite.
Many fast-food restaurants use this simple trick as a marketing strategy. When we look at the emblems of McDonald's, Burger King, Pizza Hut, Coca Cola and Nestle, we see that they use the color red extensively. The reason for this is that the color red activates people's desire to eat and makes the person hungry. Red, which evokes love, excitement, passion, as well as power, anger and aggression, is one of the colors that increases blood pressure and respiration. The effects of faster decision making and higher expectations come from the excitement it creates in the human brain. For all these reasons, it is accepted that the color that has the most impact on appetite is red.
Orange and yellow colors, which we can call red tones, also have a similar effect. However, it has been observed that orange increases the feeling of warmth and reduces the desire to eat in some people compared to red.
BLACK: If we look at the color, we can say that it is effective in strengthening the feeling of determination in people. It is seen that many people who are on a diet eliminate the feeling of insatiability by using black plates. There is a tendency that black foods are more prestigious and healthier. For example, when we compare milk chocolate and dark chocolate, many people think that dark chocolate has fewer calories. However, there is almost no calorie difference between milk chocolate and dark chocolate. The same applies to black rice – white rice, white bread – buckwheat bread. Although they are similar in calories, it should not be forgotten that black products are better in terms of containing healthy nutrients.
GREEN: When green is mentioned, most of us think of freshness, spaciousness, calmness, naturalness and vegetables. For these reasons and because it has a calming effect on people, the color green suppresses our appetite. In addition, since the color green has a creative effect, it is used in many kitchens to create creative dishes.
BLUE: This is the most loyal friend of those who are on a diet. Blue color has a greater appetite suppressant effect than other colors. Calmness and Preparing meals using blue plates is a good idea for those who want to lose weight, as it reduces the instinct to eat by providing calmness.Read: 0
